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IPhone 13 would help Apple consolidate its lead in the 5G smartphone market
Apple will present its new iPhone 13 series in a few days, and we expect it to be a real commercial success as usual. The series could well help Apple to appropriate one in three 5G smartphone sales in 2021.
As is often the case at this time of year, Apple has collapsed in the smartphone market, far behind competitors like Xiaomi. However, that should change soon with the arrival of the new iPhone 13 series, which will allow Apple to boost its sales in the fourth quarter, and thus catch up with the market share of its competitors. Apple, for example, sold more smartphones than Samsung in the fourth quarter of 2020, despite a big delay in previous quarters.
Analysis firm Counterpoint predicts that Q4 2021 global 5G smartphone shipments near 200 million units, in particular thanks to the almost certain success of the iPhone 13. For the whole of 2021, Counterpoint expects total sales of around 605 million smartphones.
Counterpoint expects iPhone 13 to sell better than iPhone 12
This year, Apple may well see sales of its iPhones explode. ” Apple’s iPhone 12 made up 24% of all 5G smartphone shipments worldwide last year, despite a late launch in October “Counterpoint Research wrote in a statement. He had made Apple the leader in 5G, far ahead of other manufacturers like Samsung.
As the iPhone 13 will arrive before a month early, this will allow Apple to sell even more smartphones during the year 2021. Counterpoint sees Apple capture 33% of all 5G smartphone shipments globally, or 9% more than the previous year.
This corroborates a recent report from the International Data Corporation (IDC), which declared that iPhone sales will increase twice as fast as those of Android smartphones in 2021. For its part, the American giant Apple still expects 20% higher sales than the iPhone 12, notably thanks to the larger batteries, the reduction in the size of the notch, the frequency rate of 120 Hz on the Pro models or even improvements in camera performance.
Source: Counterpoint