IPhone sales to grow twice as fast as Android smartphones in 2021
Despite the COVID-19 pandemic wreaking havoc in the supply chain, the global smartphone market has still managed to record growth, according to IDC figures, and it is Apple that is expected to shoot. its pin of the game this year.
According to the latest data from the International Data Corporation (IDC), the iPhone 13 is expected to propel Apple’s smartphone market share to new heights. Compared to Android, which is expected to grow 6.2% this year compared to last year, the iPhone is expected to leap forward with double-digit growth of 13.8%.
Apple could therefore see its market share increase faster than that of Android smartphones compared to the previous year.. As of June this year, Apple accounted for 14.3% of worldwide smartphone sales, but that number is expected to increase significantly after the release of the iPhone 13. In addition, this year, total smartphone shipments expected to increase 7.4% and by 2022, they will reach 1.37 billion units, according to figures from the IDC. In 2023, deliveries are expected to increase by 3.4%.
5G smartphone sales have boosted smartphone sales
Emerging markets aside, the arrival of 5G technology has also fueled growth, the IDC said. Indeed, consumers would be very interested in upgrading their devices and using new technology, but it also means buying slightly more expensive devices. The iPhone 12, Apple’s first smartphone compatible with 5G, for example sold 100 million copies in just 7 months, a record.
As a reminder, these are forecast figures based on currently available data. Things can change drastically, but it seems certain that the iPhone 13 will experience an even greater success than its predecessor. Even if more than 50% of iPhone owners do not want to buy the new model, the American giant Apple still expects sales 20% higher than the iPhone 12, in particular thanks to the arrival of a rate of 120 Hz refresh for the screen, a new ever more powerful A15 chip or new photo sensors on the back. Apple is also expected to reduce the size of the notch, a first since the iPhone X in 2017.