Oculus Quest will soon be called Meta Quest, according to Facebook
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(Pocket-lint) – Facebook, the company, announced that it will now be called Meta and that it is also giving new names to its hardware units.
CTO Andrew Bosworth revealed on Thursday that the company plans to withdraw its Oculus brand, including for the virtual reality headset and the Oculus Quest product line. From next year, the Oculus Quest will be called Meta Quest and the Oculus app will become the Meta Quest app.
“VR will be the most immersive way for people to access the metaverse and as we move towards our goal of bringing [un milliard] people in VR, we want to make it clear that Quest is a Meta product, “Bosworth explained in a Facebook post after the Connect 2021 keynote.” For this reason, we are simplifying our brand architecture and moving away from the Oculus brand for our material “.
As part of the rebranding, some Oculus services will be renamed Horizon. “[Nous] will develop Meta Horizon as a brand that will encompass all of our first-party immersive social experiences, “said Bosworth.” You’ve already seen that with Horizon Workrooms and Horizon Worlds.
Bosworth added, “Soon you’ll see us move from Oculus to Horizon Home, Horizon Venues, Horizon Friends and Horizon Profile.”
The range of the Facebook portal is also renamed. I will start to be called “Meta Portal” in the next few months.
“We are bringing our brands and products closer to Meta, which brings together all of our products and services,” said Bosworth. “When people buy our products, we want them to clearly understand that all of these devices come from Meta and evolve into our metaverse vision.”
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Finally, Bosworth announced in his article that the entire VR and AR division he runs, Facebook Reality Labs, will be renamed Reality Labs.
Written by Maggie Tillman. Originally published on .