Olympic Games Jam: Beijing 2022, the NFT Winter Olympics

Launched a few days ago on Android and planning an upcoming release on iOS, Olympic Games Jam: Beijing 2022 mixes winter sports and NFT for a unique cocktail. Available worldwide since the day before the opening ceremony of the Winter Olympics, the title prides itself on being a substantial gateway to the world of NFTs via an audience opening that only a competition as large as the Olympics could provide.

Release of Olympic Games Jam: Beijing 2022, the official play-to-earn

Olympic Games Jam: Beijing 2022 is free-to-play where players take part in the winter sports events we all know. In a cartoon style, it offers a colorful party-game oriented version of the Winter Olympics competition. Bobsleigh, skiing and snowboarding are therefore on the program as revealed in the Olympic Games Jam: Beijing 2022 trailer below.

The game was made under official license and focuses on fun multiplayer action with play-to-earn background. No question of realistic racing here since Fortnite-style boosts and skins are present on the starting line. As you accomplish your exploits, you accumulate NFT pins that you can exchange and resell via the nWayPlay marketplace. These NFTs are also available via lootboxes and, beyond their individual value, they will bring in-game bonuses to their owner such as power-ups or additional speed for example.

The title is currently available for free on the Google Play Store. Additionally, the studio behind the game has already committed to provide regular content after the official launch, to enrich the Olympic Games Jam: Beijing 2022 gaming experience with more game modes, events and sports to try.

For the past few months, announcements have been raining down on NFTs in video games and, without seeming to me to be an uninteresting mechanism, they raise a crucial point on the growing presence of the financial aspect of video games for the player, no longer just out of the game but well and truly in-game, with each of his actions. I hope that some studios will come up with innovative ideas around NFTs rather than using them as the future cash cow to replace lootboxes, which have become almost too common.

I don’t want to sound alarmist, but we are already seeing problems with mobile games like MIR4 that hides a badly aged MMO under a carpet of play-to-earn instead of producing truly innovative content. And we know how quickly “inspiration” travels in the Android and iOS jv industry!