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Would you buy a video as NFT? YouTube might offer this
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(Pocket-lint) – YouTube is the latest company to jump on the NFT bandwagon.
In a recent letter to video creators about YouTube’s priorities for the new year, CEO Susan Wojcicki suggested the company is considering letting its creators benefit from digital collectibles. The letter reads: “We are still focused on expanding the YouTube ecosystem to help creators capitalize on emerging technologies, including things like NFTs, while continuing to strengthen and improve experiences. creators and fans on YouTube”.
The letter essentially details YouTube’s plans to invest in games and purchases, as well as how it plans to support creators. Wojcicki noted that YouTube explores Web3 “for inspiration” – including opportunities in crypto, decentralized autonomous organizations (DAOs) and NFTs.
While the CEO didn’t elaborate on how YouTube might integrate NFTs into its platform or what it might look like, she did suggest that the technology could be a new revenue stream for video creators. “The past year in the world of crypto, non-fungible tokens (NFTs) and even decentralized autonomous organizations (DAOs) has highlighted a previously unimaginable opportunity to grow the connection between creators and their fans,” a- she writes.
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Keep in mind that some YouTube videos have already been turned into NFTs. The “Charlie Bit My Finger” video, for example, sold last May as an NFT for $760,999.
Written by Maggie Tillman.